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Beware of gold-buying ripoffs on Television

Posted by Rocos Jewelery on June 4, 2009 at 3:58 PM

With all of the ads on Television, finding out the truth about gold and silver exchange can by dizzying.

 

The sell sounds great on the surface: You pack up all your old jewelrythat you'll never wear again into an envelope and send it, & insured.They melt it down and cut you a check for the value of thegold. End of process. It sounds better than going to a pawn shop -- the process is simple and requires no personal interaction with anappraiser -- so what could go wrong?


One of our customer took  up a bunch of old rings, necklaces, and earrings, and taking them to a regular pawn shop to be appraised. The offer: $375 for the lot. Thinking that he could get more money from the TV  ad, he then sent the items, and waited for a check in the mail. It arrived within a few days as promised... in the amount of $ 105. (You don't have to accept the check; the deal isn't doneuntil you cash it.)


That price alone is practically criminal, but that's where the truly slimy part of the operation begins. First, if you call  and ask for your stuff back, you abruptly get a better offer: In the above caset, the offer was a whopping $190. That's a better deal, but still not market rate, though the caller was told that they  could "manipulate the numbers on their end" to make it appear that more product was sent than was in reality. Bizarre, but it's really the only way they can cover its behind to convince you the original offer wasn't a wholesale ripoff.


As bad as that is, it's far worse if you opted for the company's "FastCash" option. Here, that original offer ($105) is wired into your bankaccount within 24 hours of them receiving the booty. It sure is fast,but it's not much cash -- and you don't have the option of decliningthe offer at all. You're stuck with a pittance for your valuable gold items.


So all you folks that are thinking of selling your valuables scrap gold and silver and haven't done so yet, consider your local coin and bullion dealer, they generally pay much more than other places you can take it to, and really the best advice, if you can afford to, keep in a safe place for a rainy day, and even buy more if you can!

 

Be careful out there folks and good luck


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